Cary, NC, (March 18, 2003) – MicroMass Communications, a healthcare relationship marketing agency, today announced the addition of Hans Boye Boyesen to the company, as creative director. With more than 20 years of design experience, Boyesen will enhance the company's creative services.

"Hans' breadth of design knowledge and track record of success will further our creative capabilities," said John Howe, President and CEO of MicroMass. "His level of experience with large, Fortune 100 companies, including leading pharmaceutical firms, fits perfectly with MicroMass' needs."

"MicroMass, with its behavioral approach, represents the next wave in marketing communications," said Hans Boye Boyesen. "I'm excited to work with such an innovative organization and look forward to adding my design skills to MicroMass' unique blend of art, science and technology."

Boyesen joins MicroMass after 14 years at Nichols, Boyesen & Zino in New York where he held the position of executive vice president and creative director, working with a number of pharmaceutical company clients and winning numerous awards for his innovative designs. Boyesen is a member of the American Institute of Graphic Arts and is a past president of the Art Directors Club of New Jersey. He graduated from Fairleigh Dickinson University and Maryland College Institute of Art.

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