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Mobile-Mind

 

March 14, 2003 - Watertown, MA. USA

Mobile-Mind and the Hartford Road Café announced today that the historic restaurant is using Mobile-Mind's messaging platform to deliver entertainment news to its patrons. Customers who sign up for the free service receive a weekly notification via an SMS text message to their mobile phone with highlights of upcoming entertainment and specials. The message also contains a link to a wireless website where customers can browse details of the week's entertainment, dinner specials, and upcoming events such as wine tastings and big screen sports broadcasts. Any customer with a mobile phone can receive the notification messages and those with an Internet enabled mobile phone can access the detailed information with their mobile browser.

"We are very pleased to be the first in the area to offer this type of wireless service. We have a wide variety of entertainment and dinner specials that change on a regular basis. Mobile-Mind provided a very simple and cost effective service that allows our customers to stay informed of what's happening at the restaurant. We were up and running in just 10 days," said Chris Morin, co-owner, with his wife Diane, of the Hartford Road Café.

"The Mobile Entertainment Notification service is an extension of Mobile-Mind's Wireless eXchange Engine (WXE) messaging platform. It provides a very easy way for any type of entertainment or service establishment, whether a national chain or a local restaurant, to implement an SMS notification and wireless marketing service," explained Bill Mangino, VP of Sales and Marketing for Mobile-Mind. "People are not always at a PC when they are planning a night out. Now their mobile phone provides everything they need to know."

About Mobile-Mind:
Mobile-Mind develops trusted wireless and smart card systems and applications for customers in North America, Asia/Pacific, and Europe. With offices in Boston and Chapel Hill, North Carolina, Mobile-Mind specializes in providing wireless software design, development, testing and related technical services for private and public sector clients who require mobile and smart card solutions. Mobile-Mind's application development team works with content and channel partners to deliver its portfolio of mobile applications worldwide. For more information, please visit the Mobile-Mind web site at www.mobile-mind.com.


About the Hartford Road Café:
Located at 378 Hartford Road in Manchester, CT, the Hartford Road Café is an icon in the Manchester area. First established in 1938, the restaurant has been a favorite dining and entertainment spot for over 65 years. The Hartford Road Café serves a variety of American cuisine and has frequent nightly entertainment that varies from local musicians, open mike, comedy, to karaoke. The restaurant features wine dinners and wine tasting monthly. It is also the official regional headquarters for the 2003 March Madness NCAA finals. For more information, please contact Chris or Diane Morin at (860) 646-1044.


Contact Info:

Carolyn Seranella
Mobile-Mind, Inc.
Phone: +1 617 926 6888 ext 211
Fax: +1 617 926 1611
Email: cseranella@mobile-mind.com

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