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Gómez Unveils Next-Generation Internet Performance Management Solution

GPN 5.0 enhances effectiveness of Internet services delivery via unique and enhanced Internet application performance monitoring capabilities

WALTHAM, MASS., April 5, 2004 - Gómez®,Inc., the Internet Performance Management Company, today announced the immediate availability of the next generation of solutions that help companies to reduce the costs and maximize the revenues associated with their critical Internet-based business applications.

This latest enhancement to the award-winning Gómez Performance Network (GPN) responds to increasing client demand for visibility into, and operational control of, the complete visitor experience with the goal of exceeding online profit objectives.

GPN Release 5.0, for the first time, allows companies to measure the impact of Internet application design and delivery strategies on the end-user experience. Companies can quickly create, modify and provision simple or complex Internet applications tests from inside their firewalls, from Gómez backbone nodes and/or any number of "last mile" positions via a 10,000-plus panel of Internet-connected PCs. Users define their testing methodology and can specify the number of Internet-connected PCs, or Gómez PEERs, to be included in the test, as well as their geographic location and access mode, such as dial-up, low broadband and/or high broadband.

Increasingly complex content delivery strategies and infrastructures present IT organizations with the corresponding challenge of understanding application performance and its impact on end-user experience. Moreover, continuing IT resource constraints are challenging many organizations to strive for operational performance excellence, which drives profitability and resource utilization improvements.

Given the challenges of increasing complexity and the need to strive for performance excellence, many companies have been limited, until now, in their ability to monitor and measure the end-user experience. Traditional application monitoring tools do not offer the visibility -- or fit within a process framework
-- to detect and resolve many performance-impacting conditions, such as anomalous third-party delivery problems, or improve compliance monitoring of Service Level Agreements (SLAs), which together affect the ultimate value of critical Internet applications.

"IT organizations must adopt a more regimented approach to application performance measurement," noted Glenn O'Donnell, Program Director, Technology Research Services at META Group, an IT market research and consulting firm in Stamford, Conn. "This begins by establishing processes that define how performance data is collected, analyzed and shared across the organization, which can help accelerate problem remediation. But to complete the loop, this data must be correlated with other metrics to help demonstrate how IT operations are faring against strategic business imperatives."

With its new integrated end-user measuring capability, GPN 5.0 provides a unique framework for companies to achieve performance excellence, with its attendant ability to improve profitability and maximize resource utilization. When correlated with GPN's internal and backbone tests, the end-user perspective of application behavior across the bandwidth-constrained last mile presents a picture of Internet performance with previously unavailable clarity, allowing IT organizations to better align applications with their strategic intent.

"Integrating last mile into GPN will enable us to more holistically capture and diagnose Internet performance issues so we can help our customers optimize delivery of their content to users wherever they may be," said Caine Hill, Technical Consultant at Akamai Technologies, a Cambridge, MA provider of content acceleration services and a GPN 5.0 beta tester. "We especially like the new data analysis tools that provide breakdowns by the agent's geographical location and last-mile bandwidth."

"Measuring application performance at the end-user level -- where transactions are executed by customers and business partners -- offers a glimpse into the impact slow or unreliable Internet applications can have on strategic business objectives," noted Dr. Alex Stein, Gómez CEO. "GPN 5.0's end-user monitoring broadens the diagnostic scope, accelerates the mean-time-to-resolution of Internet performance issues and enables IT and business managers to build a truly effective performance excellence process."

About Gómez

Gómez, the Internet Performance Management Company, offers products and services to Global 1000 companies to improve the effectiveness and profitability of their Internet operations through improved performance monitoring, measurement and analysis. Founded in 1997, Gómez has provided performance measurement, benchmarking and competitive insight to help build successful e-businesses. Gómez publishes widely accepted indices that measure relative Internet performance in many industries, including financial services, e-tailing and hoteling, which adds context to individual site performance. These industry benchmarks have become the independent standard by which many company's operations are measured.

Gómez recently received the "Editor's Choice" award from Network Computing for best Internet performance monitoring service.

Gómez, Gó, Gómez Performance Network are trademarks and/or service marks of Gómez, Inc. All other trademarks are the property of their respective owners.

For more information contact: Alan Alper, Director of Marketing Communications, (781) 768-2147; or Jay Kolbe, Media Director, Ruder Finn, (212) 593-5858;

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